As Trendstar grows as a company, there are three core values we want to be focused on.
1- Honesty and Integrity
Trendstar wants all clients to be successful, and we hope to be part of that success. We however do not want to waste unnecessary resources or funds on the wrong idea. If we see a project with challenges we cannot overcome, we will advise you with options and where possible help overcome challenges, or at least point you in the right direction.
2- Collective Innovation
We want to work closely with our clients on developing the idea, and have our clients collaborate in all aspects of the project. Best results often are achieved through collective thinking.
We want to be quick with our decisions and take action without procrastination. Time is precious and it is our most valuable resource. Market conditions can change quickly and we want to be ahead of the curve.
How is Trendstar different from “invention” companies?
Trendstar does not charge for evaluation unlike some other companies, which ask you to send in an evaluation fee to start and then often have continued fees during the process. Trendstar also has multiple options on how to bring the idea to market.
How much does it cost to develop the idea into a product? How much do I need to invest?
This question is on top of any inventors list, however the answer is not simple. Every idea has its own complexities and challenges. We cannot give you exact numbers, but often we can give a rough estimate.
What are the odds my idea will make it to market?
Overwhelming majority of new ideas never seem to make it to market. It is best to have as much market research and data before developing. Look for similar success stories in the category, or think problem/solution.
How long is the evaluation going to take?
Every idea has its own challenges but typically it can take up to 6 weeks. We will e-mail you once our team has evaluated your submission. We respond to everyone who submits to us and if we determine we are not interested in moving forward with an idea, we will send out a response, however if we decide to pass on the idea or invention we do not provide specific reasons as to why we have decided to pass. Often when we pass on a submission, we are passing because our team review determined that the idea did not have the right characteristics for us to develop.
Does Trendstar treat my submission confidentially?
Although we respect to the intellectual property rights of third parties, because Trendstar is a multi-faceted company working in many projects at any time both internally and with external partners, it is possible that Trendstar is working on a project that is similar to your product idea. Accordingly, Trendstar does not agree to treat your product idea confidentially. Trendstar disclaims any responsibility to keep your product submission confidential.
How do you license an invention?
Licensing is the buying of the rights to intellectual property (your invention) with the intent to produce it for profit. The inventor who licenses his or her invention receives a percentage of total sales from the manufacturer in the form of a monthly or quarterly royalty check. Thus, a profit is generated by simply giving the manufacturer permission to produce and distribute your invention. You do not have to deal with the management of a factory, packaging, advertising, distribution, accounting, payroll, or anything of that nature.
Such an agreement that both parties abide by is called a Licensing Agreement. It is signed by all of the parties involved after negotiation and has various clauses that provide the parameters of the agreement. It deals with issues such as the basis and rate of royalties, how and when the inventor will be compensated, the length of time of the agreement, the territory of the agreement, and insurance in case of injury to the customer, etc.
What is the typical royalty rate?
All deals are different. There are many factors involved when determining a royalty rate and will be negotiated during an early phase of the submission process.
What are Trendstar’s capabilities in terms of developing my idea and bringing it to market?
We have the capabilities to fully develop ideas in all different phases. Some of our many capabilities include but are not limited to; product development, manufacturing, sourcing, producing a commercial, advertising, fulfillment/customer service, brand management, and distribution.
FAQs FOR NEW START-UPS AND INVENTORS
The management team at Trendstar brings brings a diverse background of skills and experience with over 30 years of experience in the field of Sales, Marketing, Direct Response, Product Development and Retail Distribution. We have the capabilities to fully develop ideas in all different phases. Some of our many capabilities include but are not limited to; product development, manufacturing, sourcing, producing a commercial, advertising, fulfillment/customer service, brand management, and distribution.
Have an idea for a great new product?
Product Idea Submission
SUBMIT YOUR IDEA OR INVENTION
"Visualize your success and let us help you see it through"
The product development team at Trendstar will review your description and may request additional information.